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THE MONEY IDEA💡
4 Buys That Could Take Off Soon
Welcome, we are {{active_subscriber_count}} Money Masters and counting!
Markets just got a boost from the Fed’s latest rate cut and small caps are finally catching attention as one of the most undervalued areas. Morningstar experts highlighted four names and a set of ETFs that look positioned for a rebound as lower borrowing costs ripple through housing, utilities, and real estate. These are the kinds of buys investors will wish they picked up before the next move higher.
Let’s dive in.
THE MONEY IDEA💡
4 Buys That Could Take Off Soon
Bottom Line: A wide-moat staple trading at a deep discount while management refreshes pricing and packs for value-seeking consumers.
Discount Setup – Rated 5 stars and 40% below fair value in coverage, offering an uncommon margin of safety in staples.
What the Market Missed – One soft quarter is being extrapolated too far; reinvestment should stabilize volumes and mix.
Portfolio Levers – Pack size, promo cadence, and channel mix target value shoppers without trashing long-term brand equity.
Peer Activity – Food peers drawing M&A and breakup interest signal multiple support for quality franchises.
Income Anchor – A healthy dividend lets you get paid while sentiment normalizes.
Do This Next: Start a core position and set a review trigger on brand spend translating to steady volume/mix by the next two quarters.
Bottom Line: A narrow-moat regulated utility overlooked amid AI-power darlings, with rate-cut tailwinds and manageable wildfire risk.
Valuation Gap – 5-star rating at a 20% discount while the sector screens rich, creating asymmetric upside.
Dividend + Duration – Yield near 5% pairs well with a falling-rates backdrop that typically favors bond-proxies.
Risk Framed – Liability requires negligence (not strict liability) and service territory skews urban/wet versus high-risk geographies.
Multiple Catch-Up – Trades around low-teens earnings vs high-teens for many peers, leaving room for re-rating.
Boring Is Good – Regulated returns, visibility on capex, and constructive regulation support steady EPS.
Do This Next: Accumulate on pullbacks and reassess after the next rate case and wildfire-mitigation updates.
Bottom Line: A rate-sensitive REIT with Class-A assets, positioned to benefit as financing costs and cap rates drift lower.
Easing Tailwind – Lower discount rates can expand NAV and reduce funding costs on refinancing.
Foot-Traffic Shift – Experiential tenancy and omnichannel retail keep high-quality malls relevant and leased.
Valuation Support – Mid-teens to low-20s discount to fair value in coverage provides upside optionality.
Income Onboard – A respectable dividend while waiting for cap-rate compression to filter into prints.
Small-Cap Overlook – Lags larger peers on attention, creating catch-up potential if fundamentals solidify.
Do This Next: Initiate a starter position and add on weakness; watch leverage and leasing spreads as rates decline.
Bottom Line: No-moat, higher-uncertainty name, yet the price bakes in conservative growth as enterprises replace legacy phone systems.
TAM Story – Hundreds of millions of office lines remain to be migrated to cloud voice/video/messaging.
Model Translation – Modest top-line CAGR with fixed-cost leverage can still lift operating margins.
Multiple Reset – Trades around single-digit earnings on forward years, implying skepticism that execution can clear.
Competitive Reality – Coexists with Microsoft/Zoom; share gains don’t require winning the whole market.
Catalyst Board – Profitability milestones and churn stabilization can drive re-rating without heroic assumptions.
Do This Next: Size small (high-uncertainty), set strict checkpoints on margin expansion and net adds before scaling.
ACTION PLAN✅
Let’s Make Money Today!
Quick Money: Small-cap valuations remain deeply discounted and the Fed’s rate cuts set the stage for a rebound. Begin with a core sleeve in the Vanguard Small-Cap ETF $VB ( ▼ 0.29% ) to capture the broad move, then add select single names for income, stability, and speculative upside.
$CPB ( ▲ 1.53% ): Hold as a defensive counterbalance with reliable cash flow and dividend yield.
$POR ( ▲ 1.24% ): Add stability through a regulated utility that benefits from lower financing costs.
$MAC ( ▼ 0.35% ): Use for rate-driven upside and exposure to improving real estate sentiment.
$RNG ( ▼ 5.1% ): Keep sized small as a speculative growth bet tied to cloud adoption.
If you’re looking for more smart, actionable ideas beyond this week’s picks, we’ve gathered a short list of other high-quality newsletters worth your time.
See our curated picks here — practical insights on money, work, and life from trusted sources.
QUOTE CORNER📄
Quote of The Week

-FI
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The Content is for informational purposes only, you should not construe any such information or other material as legal, tax, investment, financial, or other advice.